PPC Campaign Management

Pay Per Click (PPC) Advertising for Businesses

When a prospective customer types a word into the search engine to look for your product or service, you want to make sure your ad shows on the first page at or near the top.

Pay per click or PPC advertising can boost traffic to your website and it will get your business instant online exposure. With pay-per-click advertising, you can get any amount of traffic and first page search engine exposure right away.

Your budget determines how many visitors you receive. Pricing is usually determined by an automated auction system, with ad placement going to the highest bidder. But with traffic costs starting for as little as $0.10 per click - it's cheaper than most of your other advertising options and you can be sure the customer actually visited your website.

Our PPC Campaign Management Services include:

  • Client Communication
    Before we discuss a pay per click advertising program, we listen to our clients to discover what their expectations are. This allows us to gain insight into their business and develop a strategy.
  • Pay Per Click Keyword Research
    We conduct a research into which keywords and phrases will provide you with the maximum return on their investment.
  • PPC Account Organization
    We organize the structure of the pay per click account into AD Groups based on the relevancy and similarities of the keywords we have researched for you.
  • Pay Per Click AD Writing
    We will put together the copy of your ADs, concentrating on the placement of keywords and call to action or offer.
  • PPC Landing Page Optimization
    We will review the landing pages on your website and make any improvement recommendations if needed to help these pages generate more sales or leads.
  • Pay Per Click Advertising Campaign Tracking
    We will implement the tracking on your website and we make sure that before we ?launch? or activate your pay per click account(s) that the tracking is operational.
  • Pay Per Click Ongoing Optimization and Reporting
    Based on your specific needs we will conduct keyword level bid optimization changes and provide you with ongoing reporting.